100 ideas that changed graphic design
Heller, Steven2019
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This accessible book demonstrates how ideas influenced and defined graphic design. Lavishly illustrated, it is both a great source of inspiration and a provocative record of some of the best examples of graphic design from the last hundred years. The entries, arranged broadly in chronological order, range from technical (overprinting, rub-on designs, split fountain); to stylistic (swashes on caps, loud typography, and white space); to objects (dust jackets, design handbooks); and methods (paper cut-outs, pixelation).
Main title:
100 ideas that changed graphic design / Steven Heller and Véronique Vienne.
Author:
Heller, Steven, authorVienne, Veronique, author
Imprint:
London, Laurence King Publishing, 2019.©2012
Collation:
216 pages : illustrations (chiefly colour) ; 22 cm
Contents:
The book -- Body type -- Rub-on designs -- Rays -- Pastiche -- Pointing fingers -- Vanitas -- Clenched fists -- Monumental images -- Female archetypes -- Color blocks -- Ornamentation -- Decorative logotypes -- Naive mascots -- Entrepreneurship -- Metaphoric lettering -- Swashes on caps -- Texts as images -- Visual puns -- The square format -- Primitive figuration -- Propaganda -- The object poster -- Paper cutouts -- Manifestos -- Graphic design magazines -- Botanical geometry -- Calligrams -- Loud typography -- Asymmetric typography -- Red with black -- Supergraphics -- Supreme geometry -- Funny faces -- Expression of speed -- Corporate identity -- Dust jackets -- Found typography -- Ransom notes -- Design handbooks -- Avant-garde zines -- Collages -- Riddles and rebuses -- Photomontage -- Pictographs -- Floating heads -- Abstraction -- Triangulation -- Extreme close-ups -- The provocative gesture -- Motion graphics -- Night spectaculars -- Shadow play -- Good design -- Forced obsolescence -- Vibrating color -- Strips and panels -- Frame by frame -- Perfect rectangles -- Abstract graphs -- Dynamic diagonals -- Stencil type -- Comic lettering -- Parody -- Sustainable packaging -- Public service campaigns -- Branding campaigns -- Layering and overprinting -- Design thinking -- The grid -- Brand narratives -- White space -- Less is more -- Monoalphabets -- Film title sequences -- Big book look -- Nostalgia -- Illegibility -- Scan lines -- Teen magazines -- Culture jamming -- High contrast -- Psychedelia -- Split fountain -- Underground comics -- Record album covers -- Street slogans -- Sexual taboo busting -- Tags -- Universal Pricing Code -- Vernacular -- French theory -- Do it yourself -- The fine print -- Magazine coverlines -- Guerrilla advertising -- Pixelation -- Ambigrams -- Designers' websites.
ISBN:
9781786273895 (pbk)
Dewey class:
741.609
Language:
English
Added title:
BRN:
1110701
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